The Ripped Bodice: America's first exclusively romance bookstore
About this project
The Ripped Bodice is the first exclusively romance only bookstore in the United States. Sisters and avid romance novel enthusiasts Bea and Lea Koch wanted to fill a void in the bookselling world - "there's no store that does this," says Leah in Shelf Awareness. I helped Bea and Leah run their Kickstarter campaign, which raised over $90,0000. I leveraged my strong relationships in the publishing community and personally contacted agents and authors to raise funds for the store. I also promoted the store's launch in Culver City, Los Angeles, which took place just four months after the Kickstarter campaign ended. I booked top-tier national media for the store, including articles in Oprah Magazine, The Hollywood Reporter, and USA Today.